Why Your Job Applications Must Be Mobile

Posted on June 25, 2015

Just look around you. Whether you’re in a restaurant, airport or park everyone’s using it. Adults, kids, teenagers – nobody lacks access to one of the largest (and smallest) shape-shifting cultural devices in the history of humanity – the smartphone.

“63% of these smartphone-dependent users have gotten job information on their phone in the last year, and 39% have used their phone to submit a job application.,” says Aaron Smith of Pew Research Center.

Therefore, businesses beginning to use mobile job applications should come as no surprise. Consider these statistics:

  • 65% of people are using mobile devices to search for jobs.
  • 18% of smartphone users submitted a job application via mobile devices.
  • And 78% of candidates would apply for jobs from mobile if the process was simplified.

Consider that final statistic: 78% of candidates would have submitted an application if the process was easy on a mobile device. The problem? Too many businesses have not adapted their recruitment process to include mobile technology.

So why should your business create mobile job applications?

Mobile applications are NOT difficult to maintain.

Many recruiters dismiss mobile applications because they don’t feel confident and comfortable using mobile technology. There’s a misconception experts are needed to run mobile applications.
To improve business in the 21st century, the hiring process must be up with the times. Dismissing technology because of lack of expertise is like saying you can’t run because you don’t understand the physics behind acceleration.

Same with mobile job applications. Job application software that can help you create the right mobile application for your business exists. It’s simple to use, allows you to keep electronic notes and lets you categorize individual applicants through the hiring process.

All ages use mobile devices in their job searches.

Since we’re mythbusting, let’s address another common misconception of mobile job applications: they appeal just to younger candidates.

This cannot be farther from the truth. According to a 2014 survey conducted by Censuswide, the PR survey experts, 77% of people aged 16-34 use a mobile device in their job search, followed by 72% of people aged 35-44, 54% of people aged 44-54, and 35% of people aged over 55.

So, you can safely assume that nearly every age uses a mobile device to search for jobs.

All people, despite socioeconomic background, use mobile devices.

Not only do all ages use mobile technology to search for jobs, but also all demographics.

In June 2014, the New York City Human Resources Administration conducted a survey driven  by the question, “How do you help low-income job seekers find employment?”

Their conclusion? You use mobile devices.

They found that 88% of low-income New Yorkers use cell phones on a daily basis, and 73% prefer to receive text or email updates on available job opportunities.

Mobile devices go everywhere.

We call mobile devices, “mobile,” because they go with you everywhere. And that’s the main appeal of mobile job applications: you can apply anywhere, at any time, in any place.

Intuitively, we know this. But, just for a moment, forget all your preconceptions: go back to the 70s, when mobile technology was far from your thoughts. Now imagine a platform that can receive job applications, post job descriptions, review resumes, schedule interviews, and even create video interviews. Imagine, too, that this same platform can be used by all job candidates to post resumes, check the status of their application, download job applications, and even take assessment tests.

Now imagine you hold all this power in your hand. By going mobile, you can manage the process anywhere, anytime, and job applicants can do the same.

Mobile job applications save time.

Mobile job applications go both ways: they simplify the process for candidates, and they save recruiters time.

If you’ve worked in HR, you know hiring managers need all the time they can get. They have applications to read, resumes to compare, candidates to interview, and people to hire. They shouldn’t have to organize and compartmentalize job applications, or dig into their Gmail for that good applicant’s attached resume.

Mobile job applications can be downloaded directly to a smartphone or tablet. They can then be saved and stored for later view, from anywhere.

To make going mobile easy, tools like the LocalMark web-based system allow you to manage the entire hiring process from one log-in. For more info or to request a demo, contact LocalMark at 855-851-6362 or complete our online form.


Leave a Reply

Your email address will not be published. Required fields are marked *

As seen on:
Franchising World
Fox 29 San Antonio
Fox Business Channel
Fox 17 Des Moines

We have worked with some great brands. Just a few are:

  • Mike Patton Auto
  • Shell
  • Best Western
  • Lincoln
  • Summit Food Stores
  • Ford
  • Honda

In 2013, our clients received a combined:

unique visitors

job applications

publicized events